COOKIE Policy

On the Wash.ME Australia website, we use cookies to measure our audience, maintain our relationship with you, and occasionally send you quality content and advertisements related to our automated laundry services.

We use third-party services that may place cookies on behalf of Wash.ME Australia (operated by ME Group Australia Pty Ltd). These include Google Analytics, Google Remarketing, and the Facebook Pixel. These third parties have their own privacy policies, which we recommend you consult.

Cookies and trackers are small text files placed on your device (computer, tablet, or smartphone) when you visit our website. These files contain information that can only be read and/or modified by the publisher. They help us remember your preferences and understand how you use our site to find your nearest Revolution Laundry location.

A. Strictly Necessary Cookies

These cookies are essential for the proper functioning of the website and cannot be disabled in our systems. They are usually only placed in response to actions you take, such as setting your privacy preferences, logging in, or filling out forms.

• Tools:
  
  • Google reCAPTCHA: A security service that protects our site against spam and abuse by distinguishing between human users and malicious bots.
• Purpose: Ensure optimal website functioning and secure navigation.
• Consent Required: No (under Australian law, these are exempt from the "choice" requirement).

B. Analytical Cookies

We use analytical cookies to track visitor statistics and improve our service layouts (e.g., helping more people find our 24/7 laundry kiosks).

• Tools:
  
  • Google Analytics: Analyzes visitor statistics (e.g., how many people look for laundry locations in Sydney vs. Melbourne).
  • Google Tag Manager: Collects marketing and behavioral data.
  • Facebook Pixel & Meta: Identifies visitors who use Meta platforms (Facebook, Instagram).
  • LinkedIn: Identifies LinkedIn visitors.
• Purpose: To improve website functionality and personalize your experience.
• Consent Required: Yes (available via our cookie banner).

C. Advertising Cookies

These cookies make online advertisements more relevant to you and your laundry needs.

• Tools:
  
  • Google Remarketing: Specific code used to show you ads after you have left our site.
  • Google Ads: Enables targeted advertisements based on your search history.
• Purpose: Display relevant ads and measure the effectiveness of our marketing campaigns.‍
• Consent Required: Yes.

On your first visit to the Wash.ME Australia website, a banner informs you about the presence of cookies and asks for your preferences. You can:

• Accept All Cookies
• Reject Non-Essential Cookies
• Customize Preferences (choosing exactly which categories you allow)

You can also delete cookies at any time through your browser settings, though this may impact your ability to use certain features of the site, such as the "Locate Me" function.

As the data controller, ME Group Australia Pty Ltd may collect personal information (such as your IP address) through these cookies. We handle all such data in accordance with the Australian Privacy Principles (APPs). For more information, please refer to our Wash.ME Privacy Policy.

For any questions regarding this Cookie Policy or your privacy, please contact our Australian team:

• Email: info@me-group.au
• Postal Address: Me Group Australia, 5/11 Davies Rd, NSW 2211 Padstow, AU‍
• Website: www.me-group.au